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I grew up around entrepreneurs, so from a young age, I saw what it really means to build a business. My dad built an insurance business rooted in relationships and referrals that ultimately spanned all 50 states, while my older brother grew a gym in Fort Lauderdale by getting out into the community, meeting people, and creating opportunities. Different industries, same fundamentals: relationships, consistency, and taking ownership of your results.
It made sense that I eventually followed their path and got into real estate, building my own business and learning firsthand what it means to be an entrepreneur. That’s why I’ve always believed real estate professionals are entrepreneurs first. You have technology, coaching, marketing, and countless resources behind you, but you are the CEO of your business. The most successful entrepreneurs don’t wait for business to happen; they create it.
So this week, identify one process in your buyer or seller checklist that could be stronger, and make one change to improve it. One better process, one new habit, or one more intentional touchpoint can create the next opportunity.
Sincerely, Ashley |
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AI Assistant: Now Available on Android! |
| Boost your daily productivity on-the-go with the new AI Assistant for Android.
Prompts to try: "Who are the most important people I should call today?"
"I am preparing for a listing appointment at [insert address]. I believe the market value of the home is [insert price]. What is the current buyer demand I can share with my seller?"
Please note: Voice functionality is scheduled for release in Q4 2026. |
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The Coaching Insider Tip of the Week |
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Consistency builds confidence. Sean Person, Sales Manager for South Shore in Massachusetts, shares how staying close to local market data can help you communicate with credibility and show up as a trusted advisor in every client conversation. |
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| | MOMENTum Mondays Monday, September 14th 1pm ET / 12pm CT / 10 am PT |
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Be the Expert: Translating Data into Conversations |
| Mike Simonsen brings the data. Austin Sales Manager Amanda Dudley translates it into action. Each month, this special edition of MOMENTum Monday moves beyond “good to know” market insights and focuses on practical application. You’ll learn how to use the latest economic and housing trends to educate your clients, uncover opportunity, and grow your business in any market.
The link is available on the Coaching Calendar, or click below to join. |
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| | | Missed the last MOMENTum Monday Tactical Tip?
View all past recordings and resources on Academy. |
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| | Tuesday, September 15th 9am ET / 8am CT / 6am PT |
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Hosted by Robyn Barone Sales Manager | NJ |
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| | Joined by Ellen and Peter DeCicco Co-Presidents, The DeCicco Group | NJ |
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Ellen DeCicco ran her own commercial insurance company for 20 years before she sold her first house, and Peter toured the country as a musician on a major record label. Now co-presidents of The DeCicco Group in New Jersey, they've spent nearly two decades building a business together as mother and son, with Ellen mentoring Peter into one of the top agents in Essex County. See what it means to work alongside the people you love, and what it takes to build something that lasts. |
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Why join 6AMERS? Each Tuesday, Ashley Donat, Courtney Smith, George Rowe, and Robyn Barone host candid conversations with top-producing agents, bestselling authors, performance coaches, and Compass senior leaders to sharpen your mindset and elevate your business. |
| | Couldn't attend a recent meeting? |
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Certified Coaching Thursdays |
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| Thursday, September 17th 3pm ET / 2pm CT / 12pm PT
The 9×9: The Action Plan That Survives Any Busy Week |
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| | Goals don't slip in one big moment. They slip quietly, one week at a time. Compass team lead and certified coach Anthony D'Alicandro will share his 9×9 framework for breaking one big goal into three systems you'll actually commit to, with the weekly behaviors and accountability to measure them. Walk away knowing what you're doing between now and December, and what your 2027 plan looks like before the year ends. |
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Certified Coaching Thursdays are bite-sized coaching sessions led by our own Compass-Certified Coaches. |
| | Want to learn from other Coaches? |
| Click here to access past recordings on the Coaching website. |
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| ICYMI: Not Your Average Agent's Playbook |
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| Thank you to all who joined Ashley Donat and Nick Belardo for Not Your Average Agent's Playbook! And a huge shoutout to all of the real estate professionals who shared their strategies and systems for maximizing business growth during the Fall Market.
If you were not able to attend or want to revisit some of the content, click below for the session resources. |
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| | Ashley Donat
SVP of Coaching & Agent Business Growth M: 815.276.3248 ashley.donat@compass.com |
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| | | Compass HQ | 110 5th Avenue, New York, NY 10011 compass.com |
| Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 01527235, 01527365. All material is intended for informational purposes only and is compiled from sources deemed reliable but is subject to errors, omissions, changes in price, condition, sale, or withdrawal without notice. No statement is made as to the accuracy of any description or measurements (including square footage). This is not intended to solicit property already listed. No financial or legal advice provided. Equal Housing Opportunity. Photos may be virtually staged or digitally enhanced and may not reflect actual property conditions. |
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